Mobile Marketing 2014: 5 Predictions

See on Scoop.itSEM Strategy – E-commerce – E-Marketing

It’s that time again. That’s right, I’m talking about 2014 mobile marketing prediction time. A few weeks ago, I asked some of my smart friends in the mobile/location-based marketing space for their 2014 predictions.

Mohammed ALAMI‘s insight:

As a quick recap from last year, the five predictions were as follows:

  1. Apple Passbook Dominates As Mobile Commerce/Location-Aware Platform
  2. Facebook’s Mobile Functionality — Nearby, For Starters — Continues To Grow In Importance
  3. Mobile Analytics/Measurement Gets A Seat At The Adult Table
  4. Location-Based Applications Become Passive/Always On/More Aware
  5. Hyper-Local Location Technology — Geofencing And Low-Energy Bluetooth Become Big With Retailers

See on marketingland.com

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A propos mohammedalami

Consultant SEO expert (search engine optimization), internet marketing enthusiast SEM (Search Engine Marketing) and SMM specialist (social media marketing), graduate of the University of Montreal and HEC Master in e-commerce. I blog on Mozalami for Montreal SEO and on Google+
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